Nothingblue 是一間於 2020 年創立、專營露營及登山裝備的選物店，產品涵蓋舒適休閒的 Glamping 裝備，以及輕量簡約的 Ultralight 裝備。創辦人除擔任店長外，同時亦為登山旅遊領隊及攝影師，因此店內大部分選物，均經由其親身使用及體驗後才作出推薦。

在選物方向上，Nothingblue 一直堅持不走中庸平凡路線，甚少引入大量生產的大型品牌，而是專注挑選具備特色與設計感的小眾產品。店內所售商品，皆兼具優秀品質、原創性與實用功能，同時在設計上平衡美觀與實用，為顧客提供具風格與質感的山系裝備選擇。

Nothingblue is a curated store established in 2020, specializing in camping and hiking gear. Its product range includes comfortable and leisure-oriented Glamping equipment, as well as lightweight and minimalist Ultralight gear. In addition to being the store manager, the founder is also a trekking tour leader and photographer. Therefore, most of the selected products are personally used and experienced before being recommended.

In its selection approach, Nothingblue consistently avoids the mainstream. It rarely introduces mass-produced items from large brands, instead focusing on unique and well-designed niche products. All products sold in the store possess excellent quality, originality, and practical functionality, while balancing aesthetics and utility in their design, offering customers stylish and high-quality outdoor gear choices.